April Events: From NC Beer Month to Diversity Destroyed in Berlin

After reading The New York Times Blog In Transit I became aware of events around the world that I have never heard of.

For the month of April all over North Carolina it is Beer Month.  Brewery tours, Beer festivals, and races such as the Tap “N” Run Beer Run are going on all month long.  Numerous craft beer lovers flock to NC during this month to participate in the many events.

Beer Taps

London will be hosting the third annual Grands Chefs Dinner on April 22 at Old Billingsgate in London. Relais & Châteaux, a network of more than 500 luxury hotels and restaurants around the world, puts on this extravagant dinner. The theme this year is “All the World’s a Kitchen by the Thames.” The cost of the five-course dinner is about $1,000.  I hope the food is amazing for that price.


If London is too far for you to travel you can go to Fiesta in San Antonio Texas.  This is an annual weeklong celebration marking Texas’ independence from Mexico.  The Fiesta includes parades with lots of floats, parties galore and events with debutantes in beautiful gowns.  The festivities start on April 18 so you still have time to plan your trip!


Berlin takes a different approach to anniversaries by celebrating somber events: the 80th anniversary of Hitler’s chancellorship in 1933 and the 75th anniversary since the beginning of the attacks on Jews known as Kristallnacht.  They remember these events through “Diversity Destroyed,” a program with over 100 events that lasts until November 9th.  One event is going on in the city streets right now.  Kiosks are set up to display history from 1933 to 1945 and 40 pillars show the lives of 200 Berlin citizens affected by the war.

Pictures in the News: Berlin, Germany

Photo from LA Times

It seems wherever you want to go you can find a uniquely different event for the month of April.  I wish I could go to each one.

Happy Travels!


New Event Technology

When I was reading Event Marketer I came across a list of new event technology that aims to improve events. Here are two that I found interesting:

GuppyPOD is a tabletop kiosk with a built-in tablet and photo printer. The process is super-easy: Consumers shoot a photo with their smartphones and post it to social media using your event’s hashtag. The photo gets automatically bordered with branding and printed at the kiosk and consumers pick it up and then post it all over the web.

More information on this product can be found on guppypod.com


CoatChex is a ticketless digital coat check system that requires a one-time registration for each guest and a photo to match them to their coats. The event host then has the data collected and the consumer always gets the right coat.

More information on this product can be found on coatchex.com

From a new more efficient photo booth to a digital coat check what will be next?


Hello and welcome to my blog! My past internships along with my organization skills have lead me to a love of all things events. Event marketing is quickly becoming the top marketing strategy among major companies today. This blog will dive into the world of event marketing where events are all about brands. I hope to share my passion with you as well as current trends in the industry. I look forward to hearing from you all!